Talk to your site with the right model and live data on tap
Switch between Gemini, Claude and OpenAI per message. Toggle Search Console, GA4 and SerpAPI on as live sources. Open the + menu to run a Skill. Same composer, same Skills, on every model.
Illustrative preview - actual platform experience may differ.
Compose like any chat - with your stack
Compose like any chat - except the sources, the Skill and the model are all yours to choose.
Pick model + sources
Choose a model in the composer, toggle Search Console, GA4 or SerpAPI on, and (optionally) attach a Skill or document.
Ask the question
Type a real question. The agent searches your indexed pages and pulls live data through the active integrations as it reasons.
Get a grounded answer
The reply comes back with cited sources - pages, docs, GSC queries, SERP results - and a clear next step you can act on.
Everything in the composer
Model, sources, Skills, attachments and citations - in one chat surface.
Pick the model per message
Gemini Flash, Gemini Pro, Claude Sonnet, Opus, Haiku, OpenAI - switch in the composer between turns. Use the cheap, fast model to scope; reach for a frontier model on the hard call.
Live data sources
Toggle Search Console, GA4 and SerpAPI as live sources on the conversation. Answers cite real impressions, sessions, conversions and live SERPs - not hallucinated numbers.
Skills accessible from +
Open the + menu to pick a Skill. The agent runs the structured method using your context and the integrations the Skill needs. Works on every model.
Source citations
Every answer carries citations - the specific pages, documents, GSC queries or SERP results used. Click through to verify before you act on it.
Grounded in your content
Reasoning sits on top of your crawled pages and uploaded knowledge bases. Brand voice, product facts, compliance rules and pricing flow into every answer.
Attachments as input
Drop in a brief, a CSV, a PDF, a screenshot. The chat treats it as input on top of everything Morrison already knows about your site.
Related use cases
See how teams use Chat in practice.
Content Gap Analysis
Find topics competitors rank for that you don't.
Thin Content Identification
Surface low-value pages with real ranking potential.
Cross-Page Consistency
Check claims, pricing and messaging across pages.
Performance Correlation
Tie GSC + GA4 numbers to specific content moves.
Search Intent Alignment
Match page intent to query and SERP cohort.
Competitor Benchmarking
Compare your content against what's ranking now.
Ready to understand your content?
Morrison helps your team manage and optimize content at scale. Join the waitlist to get early access.
Join waitlist