Catch the problems in a draft before it goes live

Morrison knows every page you've published and the guidelines you've uploaded. Share a draft and it tells you what to fix while the fix is still a quick edit, not a rewrite after launch.

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How it works

How it works

One check before publishing, against everything you already have.

  1. 01

    Share the draft

    Attach the draft in chat as a DOCX, PDF, text or Markdown file, or give Morrison the URL of a public staging or preview page.

  2. 02

    Ask if it's ready

    Morrison reads the draft against your whole site and your guidelines, and answers with what would hold it back, most important first.

  3. 03

    Fix and check again

    Take the suggested edits, or ask Morrison to rewrite a section in Canvas. Share the next draft and it checks it the same way.

What you can do

What you can do

Your guidelines, applied

Upload your style guide, tone rules and compliance notes to the knowledge base once. Morrison quotes the sentence that breaks a rule and the rule it breaks.

Google's helpful-content questions

The draft is checked against the same questions Morrison uses to score your live pages. A public preview URL gets the same scan your published pages get.

Overlap with pages you have

Morrison searches every page on your site by meaning and flags a draft that covers the same topic as an existing page, before the two compete for the same searches.

Pages worth linking to

The same search turns up the related pages the draft should link to, and the ones that should link back to it once it's live.

Compared with what ranks

Check the live Google results for the draft's target keyword and score the top pages, so you see what they cover that the draft doesn't.

A check, not a promise

QA catches what a reader or reviewer would catch. It can't guarantee rankings, and it doesn't replace legal or medical review where you need one.

FAQ

Questions, answered.

Something else? hello@morrison.app

How do I check a draft?
Attach it to a chat as a DOCX or PDF, paste the text, or share a public preview URL. Morrison checks it against your style guide and policies in the knowledge base, Google's helpful-content questions and your existing pages, then returns fixes quoted line by line.
Can it score a draft like a live page?
Yes, if the draft is at a public URL such as a preview link. Morrison scores it with the same helpful-content analyzer it runs on your site, for one crawl credit, without adding it to your index. Drafts attached as files get a written review against the same guidance.
How does it check overlap with existing pages?
Morrison searches every page on your site by meaning, so it finds pages that already cover the draft's topic even with different wording. You see whether the draft would compete with an existing page, which pages it should link to and which should link back once it's live.
Can we make it a standard step?
Yes. Save your checklist as a custom Skill, and anyone on the team runs the same QA by picking it in the composer. Skills are shared across your organization, so editors, writers and freelancers all check drafts against the same rules.

Related use cases

More in Governance & compliance
Brand Voice AuditPages checked against your style guideHelpful Content CheckerEvery page scored on Google's guidanceDuplicate Content DetectionPages that say the same thing in other words

Related reading

Guides
AI search & content ops · 10 min readHow to Scale Content Production Without Sacrificing QualityPublishing more doesn't have to mean publishing worse. A practical system for scaling content: what Google's scaled-content policy allows, clear roles, a pass/fail quality gate, a maintenance load you can calculate, and the metrics that show it's working.Governance · 12 min readBrand Voice at Scale: How to Audit and Enforce Consistency Across Thousands of PagesTurn a brand voice guide into rules you can check, audit thousands of pages for drift in tiers, and enforce voice at brief, draft and pre-publish, with a rule sheet, a tone map and an example audit finding.

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