Memory and chat context

You should not have to repeat your brand, your audience or how you like answers in every chat. Chat context and memory make sure the assistant already knows.

Chat context

Chat context is a short note that is included in every chat. There are two kinds.

Website chat context

For things everyone on your team wants the assistant to know about a website: who the audience is, which markets you serve, product names to use, topics to avoid.

1. Open Website settings from the workspace menu at the top of the sidebar
2. Choose Chat context
3. Write your note and click Save

It applies to every chat on that website, for everyone in the organization.

Personal chat context

For how you like the assistant to work with you, for example "Answer in Danish" or "Keep answers short and use tables for comparisons".

1. Open User settings from the workspace menu
2. Choose Chat context
3. Write your note under Personal chat context and click Save

It applies to every chat you start, on any website. Only you can see it.

Each chat context can be up to 2,000 characters. For longer material such as brand guidelines or product sheets, use knowledge bases instead.

Memory

The assistant also remembers things on its own, in three places:

• This chat: a short working note for the current chat, such as the goal and what has been done so far. It keeps long chats on track.
• About you: lasting preferences you share, such as the format you like. These are private to you.
• About the website: stable facts about the site, such as brand or audience details. These are shared with your team. The assistant only saves them when you ask it to remember something for the team, or when the fact is clearly about the brand.

Memory is deliberately small. The assistant saves only what will still be useful later, and prefers to update an existing memory over adding a new one.

Asking it to remember or forget

Just say so in the chat:

• "Remember that we never compare ourselves to competitors by name"
• "Remember for the team that our main market is Germany"
• "Forget what I said about the reporting format"

Memory never replaces your data

Memory is background, not a source of facts about your pages. For page content, metrics and rankings, the assistant always checks your crawled pages and connected data. If a memory disagrees with fresh data, the fresh data wins.

Which one to use

You want to	Use
Give the whole team's chats the same background	Website chat context
Set how the assistant works with you	Personal chat context
Give the assistant long documents to draw on	Knowledge bases
Have the assistant follow a procedure	Skills
Keep a fact around without editing settings	Ask the assistant to remember it